Participation in the Lean Innovation Summit in Rotterdam

Also this conference concentrated on how established organizations and corporations can manage to generate innovations. During the day the conference provided several answers to this question: one answer was that corporations need to steer a whole innovation portfolio, hosting projects on different levels of innovation respectively disruption. Another advice was to prioritize the topic of innovation on C-level as high as operations of the core business itself. On top of these tips from the major consultancies, there were many presentations from enterprises such as Bayer, showing their success story of creating innovation by applying the stringent Lean Startup method.


It was my first innovation conference where the topic of sustainability was discussed several times. This fact raises my hopes that leaders will not only seek for higher revenues and profits, but also take into consideration aspects of wiser use of resources and environmental compatibility.

I participated in the conference in cooperation with my partner of the Academy for Corporate Entrepreneurship. Together, we offer intrapreneurship programs for organizations of all industries to accompany them on their way to more innovative capability.



Andrea SchmittInnovationstrainerinAm Mittelpfad 24aD 65520 Bad Camberg+49 64 34-905 997+49 175 5196446

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